Press Releases

“No Comparison to Hotel Rooms”

March 6, 2012

WASHINGTON – March 6, 2012 – The American Resort Development Association (ARDA) announces that owners from Bluegreen Vacations are the March Timeshare Fans of the Month.  Ten owners share their experiences vacationing with timeshare and give us a glimpse into a world of better vacationing.  Their video is the fifth in a monthly series showcasing the passion of timeshare owners.

One owner in the video explains.   “Owning this timeshare has transformed our lives, our world,” says Sheri L.   “We are visiting places we never thought we’d see.”
“Friends tell us they spend over $2,000 for a week visiting theme parks,” remarks another owner.   “Not us,” says Ben and Traci B.  “With our timeshare and the kitchen, we don’t even come close.  It can get expensive to rent hotel rooms and eat every meal out.”
Owners agree that there is no comparison between a hotel room and a timeshare vacation.  The space, the amenities and the service set timeshare apart.
With more than 8 million owners, a satisfaction rate of 85 percent and an occupancy rate that outpaced hotel occupancy by more than 20 percent*, it is clear that this segment of the travel industry is faring well.  Take the time to find out why. Visit www.VacationBetter.org for more information.
Next month, look for happy owners from Lifestyle Holidays Vacation Club who are passionate about their timeshare.  All timeshare fans are invited to tell their story here.
About Timeshare
Timeshare and vacation ownership are often used as interchangeable terms. Timeshare may be purchased through deeded property ownership, right-to-use or a points-based program. Owners purchase a villa, usually in one-week increments, within a fixed (same week each year) or “floating” system. Floating time allows the owner to schedule each year’s vacation for the desired week within a specified season. Vacation ownership may also be used to describe the three main options of shared use: timeshare, fractionals, and private residence clubs.
*State of the Vacation Timeshare Industry Study 2011, conducted by Ernst & Young LLP.
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The American Resort Development Association (ARDA) is the Washington D.C.-based professional association representing the vacation ownership and resort development industries.  Established in 1969, ARDA today has almost 1,000 members ranging from privately held firms to publicly traded companies and international corporations with expertise in shared ownership interests in leisure real estate.  The membership also includes timeshare owner associations (HOAs), resort management companies, and owners through the ARDA Resort Owners Coalition (ARDA-ROC). For more information, visit www.arda.org or ARDA’s consumer website at www.VacationBetter.org.

Family of Four Shares Their Vacation Experiences

February 7, 2012

WASHINGTON – February 7, 2012 – Tom and Mindi Davis of San Diego took time during a recent vacation at their Marriott Vacation Club timeshare in Panama City Beach, Florida to share the reasons they bought and vacation with timeshare.  Their video and blog is the fourth in a series by American Resort Development Association (ARDA), showcasing the passion of owners about why vacationing with timeshare is simply a better way to vacation.

The Davis’ decided to purchase their Marriott Vacation Club timeshare after taking a three-night mini vacation at Marriott’s Newport Coast Villas in 2010 with their two children.   “From the minute we arrived, it was so relaxing and beautiful,” explains Mindi.   “We decided that this would provide a real vacation, giving us the fabulous locations, accommodations and experiences along with the value we couldn’t get with hotel vacations.”

“We aren’t limited to going to the same specific resort each time,” remarks Tom.  “We’ve already used our Marriott Vacation Club points for a cruise and intend to travel internationally as well.  It gives us the option of doing something completely different each year and it will never get boring!”

With more than 8 million owners, a satisfaction rate of 85 percent and an occupancy rate that outpaced hotel occupancy by more than 20 percent*, it is clear that this segment of the travel industry is faring well.  Take the time to find out why. Visit www.VacationBetter.org for more information.

Next month, look for happy owners from Bluegreen who are passionate about their timeshare.  All timeshare fans are invited to tell their story here.

About Timeshare

Timeshare and vacation ownership are often used as interchangeable terms. Timeshare may be purchased through deeded property ownership, right-to-use or a points-based program. Owners purchase a villa, usually in one-week increments, within a fixed (same week each year) or “floating” system. Floating time allows the owner to schedule each year’s vacation for the desired week within a specified season. Vacation ownership may also be used to describe the three main options of shared use: timeshare, fractionals, and private residence clubs.

 

*State of the Vacation Timeshare Industry Study 2011, conducted by Ernst & Young LLP.


The American Resort Development Association (ARDA) is the Washington D.C.-based professional association representing the vacation ownership and resort development industries.  Established in 1969, ARDA today has almost 1,000 members ranging from privately held firms to publicly traded companies and international corporations with expertise in shared ownership interests in leisure real estate.  The membership also includes timeshare owner associations (HOAs), resort management companies, and owners through the ARDA Resort Owners Coalition (ARDA-ROC). For more information, visit www.arda.org or ARDA’s consumer website at www.VacationBetter.org.

Product Evolvement, Expanded Offerings Meet Consumer Desire for Healthier Vacations

January 18, 2012

WASHINGTON, January 18, 2012 – Many think the resolve to become more mindful of one’s health is limited to a New Year’s resolution, but according to the American Resort Development Association (ARDA), the wellness trend is here to stay throughout the year as consumers want their vacations to reflect a healthier lifestyle factor.  While the timeshare industry has long advocated the healthful benefits of regular time away to rejuvenate and relax, resort developers continue to expand their vacation products with more options and access to healthful programs and activities.

“Health and wellness amenities are growing in popularity among timeshare owners and resorts are now using these programs to attract new timeshare consumers unfamiliar that such vacation products exist,” says Howard Nusbaum, president and CEO of ARDA.  Many timeshare resorts have expanded their offerings to include health and wellness components such as fitness programs, enhanced spa services, cuisine packages, weight-loss regimens and concierge services to customize a specific healthy vacation experience.

“It makes good business sense to offer wellness programs at our resorts, for they complement the active lifestyles of our owners and guests,” said Ed Kinney, vice president, corporate affairs and communications, Marriott Vacations Worldwide.  “Since 1984, we’ve been committed to offering relevant activities for all ages that balance our owners’ desires for relaxation and fun with staying active and maintaining a healthy lifestyle during their vacation.”   The Wellness Center at Marriott’s Desert Springs Villas offers classes ranging from yoga and Tai Chi to water fitness and shoulder and back strengthening.

Timeshare exchange companies RCI and Interval International enable owners to experience new resorts and vacations through access to their resort member network, particularly access to international resorts where wellness programs have been offered for a while.  “Many of our clients’ properties in the Americas and the Caribbean have fitness centers and full-service spas, and those with restaurants are presenting healthier menu options.  This increased consciousness of wellness is reflected in Interval’s most recent U.S. member profile.  Reporting on their preferred vacation activities, nearly half of those surveyed include working out and exercising while close to 40 percent cite spa services,” said David Gilbert, Interval International’s executive vice president of resort sales and marketing, Americas.

“Timeshare developers are always innovating to meet the changing demands of consumers and to offer products to make vacations more memorable,” added Nusbaum.  “That is why our owners have repeatedly given the products an 85 percent satisfaction rating for the past five years, recognizing the value of an annual vacation.”

For more information on vacationing better through timeshare, visit www.VacationBetter.org.

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The American Resort Development Association (ARDA) is the Washington D.C.-based professional association representing the vacation ownership and resort development industries.  Established in 1969, ARDA today has almost 1,000 members ranging from privately held firms to publicly traded companies and international corporations with expertise in shared ownership interests in leisure real estate.  The membership also includes timeshare owner associations (HOAs), resort management companies, and owners through the ARDA Resort Owners Coalition (ARDA-ROC). For more information, visit www.arda.org or ARDA’s consumer website at www.VacationBetter.org.

Dozens of Owners Cite Reasons for Traveling with Timeshare in Latest Owner Video Series

January 6, 2012

WASHINGTON – January 6, 2012 – Crossing things off a bucket list.  Seeing new places.  Pride of ownership.  These are a few reasons given for the satisfaction level among “Timeshare Fans” from Wyndham Vacation Resorts.  This month’s video, blog and photo compilation represents the third in American Resort Development Association’s (ARDA) “Timeshare Fans” owner series, showcasing the passion of owners about why they love timeshare vacations.

“This is a rich man’s vacation on a normal man’s salary,” says Ron Riley, CLUB WYNDHAM® owner since 1998 in describing why he enjoys vacationing with timeshare.  In addition to Riley and his wife, more than a dozen owners participated in the video.  Other owners will share their experiences in a blog in order to clearly convey the variety of reasons they cherish their vacation ownership.

One family, CLUB WYNDHAM owners Sharon and Tom Grupe of Orlando, Fla., recently celebrated Thanksgiving at the Wyndham Bonnet Creek Resort with 38 family members spanning four generations.  “I still get emotional when I think about the special celebration we had this past Thanksgiving”, explains Sharon.   “Being able to bring everyone together in such a beautiful and accommodating resort made it a holiday to remember.”

With more than 8 million owners, a satisfaction rate of 85 percent and an occupancy rate that outpaced hotel occupancy by more than 20 percent*, it is clear that this segment of the travel industry is faring well.  Take the time to find out why. Visit www.VacationBetter.org for more information.

Next month, look for happy owners from Marriott Vacation Club who are passionate about their timeshare.  All timeshare fans are invited to tell their story here.

About Timeshare

Timeshare and vacation ownership are often used as interchangeable terms. Timeshare may be purchased through deeded property ownership, right-to-use or a points-based program. Owners purchase a villa, usually in one-week increments, within a fixed (same week each year) or “floating” system. Floating time allows the owner to schedule each year’s vacation for the desired week within a specified season. Vacation ownership may also be used to describe the three main options of shared use: timeshare, fractionals, and private residence clubs.

*State of the Vacation Timeshare Industry Study 2011, conducted by Ernst & Young LLP.


The American Resort Development Association (ARDA) is the Washington D.C.-based professional association representing the vacation ownership and resort development industries.  Established in 1969, ARDA today has almost 1,000 members ranging from privately held firms to publicly traded companies and international corporations with expertise in shared ownership interests in leisure real estate.  The membership also includes timeshare owner associations (HOAs), resort management companies, and owners through the ARDA Resort Owners Coalition (ARDA-ROC). For more information, visit www.arda.org or ARDA’s consumer website at www.VacationBetter.org.

“We have a life’s journey to complete”

December 2, 2011

The American Resort Development Association (ARDA) today unveiled its December “Timeshare Fans” of the Month from Hilton Grand Vacations.  In its second monthly installment, ARDA is showcasing the passion of owners through its “Timeshare Fans” Program, where owners explain, in their own words, why they love timeshare vacations.

This month, Hilton Grand Vacations went around the world to see and talk to their owners while they were out enjoying their vacations and captured not only beautiful locations but from-the-heart words on why vacations are important and why timeshares are a better way to vacation.  The video captures owner experiences on the beaches of Hawaii, the wonder of the Hoover Dam and Lake Mead, and the streets of New York City to name just a few.

Bill and Phyllis Hopkins of Ohio are this month’s spotlight owners.  They have been Hilton Grand Vacations Club Members since 2007 and they own at West 57th Street by Hilton Club in New York City as well as at Parc Soleil by Hilton Grand Vacations Club in Orlando.  When asked why they love their timeshare so much, they said, “Membership resolves the potential ‘beach house dilemma’ of vacationing in the same place year after year. Our passion is to explore new places and discover new cultures.”  With timeshare they have gotten to do that, visiting Paris, Brussels and London as well as many U.S destinations.

With over 8 million owners and a satisfaction rate of 85 percent and an occupancy rate that outpaced hotel occupancy by more than 20 percent*, it is clear that this segment of the travel industry is faring well.  Take the time to find out why. Visit www.VacationBetter.org for more information.

Next month, look for happy owners from Wyndham Vacation Resorts who are passionate about their timeshare.  All timeshare fans are invited to tell their story here.

About Timeshare

Timeshare and vacation ownership are often used as interchangeable terms. Timeshare may be purchased through deeded property ownership, right-to-use or a points-based program. Owners purchase a villa, usually in one-week increments, within a fixed (same week each year) or “floating” system. Floating time allows the owner to schedule each year’s vacation for the desired week within a specified season. Vacation ownership may also be used to describe the three main options of shared use: timeshare, fractionals, and private residence clubs.

*State of the Vacation Timeshare Industry Study 2011, conducted by Ernst & Young LLP.


The American Resort Development Association (ARDA) is the Washington D.C.-based professional association representing the vacation ownership and resort development industries.  Established in 1969, ARDA today has almost 1,000 members ranging from privately held firms to publicly traded companies and international corporations with expertise in shared ownership interests in leisure real estate.  The membership also includes timeshare owner associations (HOAs), resort management companies, and owners through the ARDA Resort Owners Coalition (ARDA-ROC). For more information, visit www.arda.org or ARDA’s consumer website at www.VacationBetter.org.

Timeshare Owners Rave About Vacations

November 1, 2011

WASHINGTON – November 1, 2011 – “My kids have enjoyed our timeshare and now they are bringing their kids to enjoy it,” said Kirkwood Edwards, Holiday Inn Club Vacations®.  “I think this is the way it’s supposed to be.”

And so do nearly 8 million timeshare owners.  The American Resort Development Association (ARDA) is partnering with its members to bring the passion of owners to other vacationers through its “Timeshare Fans” Program.  These Fans will explain – in their own words – why they love their timeshare.

The program will showcase owners from different resorts each month – through video, photos and blogs – to bring a clear picture of what timeshare offers and why it truly is a better way to vacation.   In this kick-off month, Holiday Inn Club Vacations spoke to several of its owners at its Orange Lake Resort in Orlando, Florida.  One couple, Constance and Kirkwood Edwards, from Freeport, Bahamas, have been owners for 17 years and vacation annually with their family in Orlando.

“Coming to this resort is a vacation within itself; you never have to leave the property,” said Constance Edwards.  “We love the vast amenities, like the pools, clubhouse, fitness center and game room.”

With a satisfaction rate of 85 percent and an occupancy rate that outpaced hotel occupancy by more than 20 percent*, it is clear that this segment of the travel industry is faring well.  Take the time to find out why. Visit www.VacationBetter.org for more information.

Next month, look for happy owners from Hilton Grand Vacations who are passionate about their timeshare.  All timeshare fans are invited to tell their story here.

About Timeshare

Timeshare and vacation ownership are often used as interchangeable terms. Timeshare may be purchased through deeded property ownership, right-to-use or a points-based program. Owners purchase a villa, usually in one-week increments, within a fixed (same week each year) or “floating” system. Floating time allows the owner to schedule each year’s vacation for the desired week within a specified season. Vacation ownership may also be used to describe the three main options of shared use: timeshare, fractionals, and private residence clubs.

 

*State of the Vacation Timeshare Industry Study 2011, conducted by Ernst & Young LLP.


The American Resort Development Association (ARDA) is the Washington D.C.-based professional association representing the vacation ownership and resort development industries.  Established in 1969, ARDA today has almost 1,000 members ranging from privately held firms to publicly traded companies and international corporations with expertise in shared ownership interests in leisure real estate.  The membership also includes timeshare owner associations (HOAs), resort management companies, and owners through the ARDA Resort Owners Coalition (ARDA-ROC). For more information, visit www.arda.org or ARDA’s consumer website at www.VacationBetter.org.

Major Change Underway in Industry Sales Approach

September 30, 2011

WASHINGTON – September 30, 2011 – The American Resort Development Association (ARDA) reports that a majority of its member companies now offer rental programs as a great way to experience the timeshare vacation lifestyle.  And nearly half of timeshare purchasers rented first, according research conducted by Ernst & Young.

This represents a significant shift in the way vacationers purchase timeshare vacations.  With more than 5,000 timeshare resorts in 100 countries and the many benefits of owning a timeshare property, more consumers are exploring their options.  ARDA offers a few tips for would-be purchasers when in the market for a timeshare.  In addition to renting, ARDA recommends taking a mini-vacation, finding a location you love and doing your research.

“We developed VacationBetter.org as a resource to help consumers learn about the value of taking regular vacations and to share why vacation with timeshare is a better vacation,” said Nusbaum.  “We encourage people who enjoy vacation, want to get more ‘bang for their buck’ and have the comforts of home to visit the site.”

TIPS:

Try before you buy. There are many ways for vacationers to ensure the right timeshare rental to meet their travel needs. Rentals can be found at aggregated sites such as www.redweek.com and www.tug2.net, as well as with many timeshare developers that may be offering rental packages.

Take a tour or a mini-vacation. Most developers offer interested vacationers an opportunity to stay at their resort for a very reduced rate in exchange for learning about and touring the property.  Contact the developers you are interested in to arrange this.

Choose a vacation and a location that fits your lifestyle. Think carefully about what you value most in a vacation and travel experience, then explore the wide variety of vacation ownership products and options available. Many developers offer points systems and the ability to exchange from your home property to others around the world.  But be sure to visit that home property to ensure that it’s the best location and has the best amenities – for you and your family.

Be an informed consumer. Learn about the various types of shared ownership, from timeshares to private residence clubs.  There is something for everyone.  Also, learn about the marketplace you are purchasing in.   Individual state timeshare laws govern the purchase process.  These laws usually address such issues as financial requirements for the developer, rescission rights, disclosures about the resort for consumers, and provisions for resort management.  Be careful when purchasing a vacation product that sounds like a timeshare but isn’t registered as one under state timeshare laws.

“We have always recommended to prospective buyers to first pick a timeshare that they will use often over the years,” says Ed Hastry, President, National Timeshare Owners Association.  “The week and number of bedrooms is also important.  We recommend they rent a week before buying to see if they like the timeshare and if it has all the amenities they are looking for.”

Timeshare can be a much better way to spend your vacations.  Take the time to find out how. Visit www.VacationBetter.org for more information.

 


The American Resort Development Association (ARDA) is the Washington D.C.-based professional association representing the vacation ownership and resort development industries.  Established in 1969, ARDA today has almost 1,000 members ranging from privately held firms to publicly traded companies and international corporations with expertise in shared ownership interests in leisure real estate.  The membership also includes timeshare owner associations (HOAs), resort management companies, and owners through the ARDA Resort Owners Coalition (ARDA-ROC). For more information, visit www.arda.org or ARDA’s consumer website at www.VacationBetter.org.

Why Timeshare Occupancy is Outpacing Hotel Occupancy by 21 Percent*

August 2, 2011

WASHINGTON – August 2, 2011 – Another hot summer has many would-be vacationers trying to figure out how to get the most from their time off.  Nearly eight million timeshare owners would encourage them to try vacationing with timeshare.  With a satisfaction rate of 85 percent and an occupancy rate that outpaced hotel occupancy by over 20 percent*, a timeshare vacation may be the ideal solution for maximizing vacation time.

The American Resort Development Association (ARDA) has found that many consumers are often stressed by vacation planning, agreeing on the destination, cost, available activities and the uncertainty of knowing what your room will look like.  Timeshare vacations can help to alleviate that stress, but how do you know if they are right for you?   To help determine if a timeshare vacation is a good fit for some travelers, ARDA has created a checklist to help consumers make an educated decision.

“If you’re the kind of vacationer who is happy spending a week at Grandma’s house or taking short trips to the local lake, timeshare vacations may not be right for you,” said Howard Nusbaum, CEO and president of ARDA.  “But for people that put a priority on regular getaways, the value of a timeshare is unmatched.”

Should Your Next Vacation Be a Timeshare Vacation?  A Checklist

  • Do you want more bang for your buck? If you compare a typical family vacation spent in a hotel to one spent in a timeshare, the hotel vacation tends to cost more – between eating every meal out and the price of two or more rooms to accommodate an entire family, the value of a timeshare vacation is unbeatable.
  • Do you enjoy beautiful locations? Ranging from mountaintop chalets to beachfront resorts, timeshare offers destinations around the world.  And with the ability to trade from your home resort, you can choose to visit that same destination you love each year or try a variety of other resorts.
  • Do you like the comforts of home? With timeshare, you have plenty of space for the family to relax and spend time together.  As timeshare units typically feature two bedrooms, two bathrooms, a living room and a full-sized kitchen, a timeshare resort provides both the comforts of home along with the amenities you’d expect at resort destinations.
  • Do you want to take the hassle out of planning each vacation? When you travel with timeshare, there are no surprises. It takes the stress out of planning a vacation while ensuring that every traveler’s vacation desires are met.
  • Do you value the benefits of taking a vacation? From medical doctors to wellness gurus, more experts suggest that taking time off from the stresses of daily life is good for you.  The prepaid nature of timeshare vacations ensures that you are committing to a regular vacation at least once every year.

Today, there are more than 5,00 timeshare resorts in 100 countries and many resorts offer rental programs or packages which offer a great opportunity to experience a timeshare vacation. “I encourage anyone who answered yes to the checklist questions to try out a timeshare vacation,” said Nusbaum. “It’s a better way to vacation.”

Visit www.VacationBetter.org for more information.

*State of the Vacation Timeshare Industry Study 2011, conducted by Ernst & Young LLP.

About ARDA:
The American Resort Development Association (ARDA) is the Washington D.C.-based professional association representing the vacation ownership and resort development industries.  Established in 1969, ARDA today has over 1,000 members ranging from privately held firms to publicly traded companies and international corporations with expertise in shared ownership interests in leisure real estate.  The membership also includes timeshare owner associations (HOAs), resort management companies, and owners through the ARDA Resort Owners Coalition (ARDA-ROC). For more information, visit www.arda.org or ARDA’s consumer website at www.VacationBetter.org.

Family Vacations, Group Getaways are on the Rise

May 23, 2011

Washington, DC – May 23 2011 – As families across America celebrate the opening of summer with the long Memorial Day holiday weekend, many utilize the time to begin their summer travel plans. The American Resort Development Association (ARDA) points to recent surveys as indicators of a busy summer for the travel industry:  more people are planning to travel this year than the previous year, vacationing with family members is a top priority and group getaways are on the rise.

TripAdvisor®, the world’s largest travel site, conducted a recent survey which showed 83 percent of respondents are planning at least one family vacation this year, a four percent increase from 2010. While 59 percent of Americans are planning a trip this summer, up from 51 percent in 2010, according to an American Express Company Survey .  That same survey also found vacationing consumers plan to take an average of two week-long vacations, spending an average of $1,200 a person, and three weekend-getaways, spending $300.  Nearly 70 percent of those planning to travel said they’ll go with their immediate families, and girlfriend getaways and “man-cations” are growing in popularity.

While travel plans are on the rise, most travelers are still budget conscious and make travel decisions based on cost-savings factors.  With hotel stays costing five to ten percent more this year than last year (AAA/HIS Globlal Insight 2011 Memorial Day Holiday Travel Forecsast), ARDA believes this is an opportunity to reach travelers unfamiliar with timeshare.

“Vacationing with timeshare provides the luxury of resort travel but with the comforts of home,” said Howard Nusbaum, CEO and president of ARDA.  “There is certainly a monetary value to a traditional timeshare vacation because it affords your family the flexibility to eat meals together in your kitchen rather than splitting a pizza on a hotel bed.  But it’s the sentimental value of spending relaxed, quality time with your family or friends in a spacious setting that allows everyone the space to truly rejuvenate that timeshare owners love most about the products.”

While the travel industry has seen declining numbers since 2009 financial difficulties affected most travel budgets, timeshare owners have continued to travel due to the prepaid nature of the product.  Timeshares enjoy an 80 percent occupancy rate, according to an ARDA International Foundation 2010 State of the Vacation Ownership Industry report.

“Travelers may not be able to pick their families, but they can certainly choose whether or not to plan trips with them – and Americans intend to do so in their droves this year,” said Karen Drake, senior director of communications from TripAdvisor. “Family vacations are no longer the preserve of young kids and their parents, but a time for relations of all ages to come together for quality time.”

Today, there are more than 5,000 timeshare resorts in 100 countries and many resorts offer vacation rental programs or packages which offer a great opportunity to experience a timeshare vacation. “Building memories is what is important about vacations,” continued Nusbaum. “Timeshare is the perfect way for the entire family to reconnect with family members and rejuvenate away from the daily stresses of life.”

Visit www.VacationBetter.org for more information.

About ARDA:
The American Resort Development Association (ARDA) is the Washington D.C.-based professional association representing the vacation ownership and resort development industries.  Established in 1969, ARDA today has over 1,000 members ranging from privately held firms to publicly traded companies and international corporations with expertise in shared ownership interests in leisure real estate.  The membership also includes timeshare owner associations (HOAs), resort management companies, and owners through the ARDA Resort Owners Coalition (ARDA-ROC). For more information, visit www.arda.org or ARDA’s consumer website at www.VacationBetter.org.